November 7, 2006 at 9:38 pm
· Filed under RSS Marketing, RSS in use, Create RSS Feeds, RSS, Web 2.0
If marketing is really going to take hold of RSS then other than wrestling it away from the PR guys they are going to need an action plan to follow. To create an effective action plan marketers need to ask some questions.
To get things going we have put together the bare bones of a checklist marketing managers can use to help them put together an effective RSS marketing campaign. This is based on a training session I did with some senior marketing managers.
Beware, it doesn’t provide the answers, just the questions to get you started and a structured outline to follow.
Feedback always welcomed.
Download it here.
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November 7, 2006 at 11:38 am
· Filed under RSS Marketing, RSS in use, RSS, Web 2.0
One of my daily tasks is to keep an eye on what’s going on in the world of RSS, today I decided to input RSS into Google Trends just to see what is happening.

The interesting stuff however is in the countries tab, it seems Russia is leading the way - hello (privyet) Russia.

As you can see the USA comes in 9th, the UK doesn’t even figure in the top 10.
However the search for RSS generator is a different story.

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November 5, 2006 at 2:02 pm
· Filed under RSS Marketing, RSS in use, Create RSS Feeds, RSS, Fedafi, Web 2.0
We have put together some free RSS tools on our site:
Feed Subscription Button Maker (chicklets)
Chicklet’s are small images that make it easy for your users to subscribe to your RSS feed. Below we have created a tool that will generate the HTML to add your feed to 6 major online aggregators.

Online RSS feed maker
Helps you quickly make and download an RSS feed to put on your website, including the first item to get you started.
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November 1, 2006 at 10:40 am
· Filed under RSS in use, RSS, Web 2.0
A great resource is building here at http://learn.netsquared.org/rss regarding RSS and the non-profit sector.
Some highlights:
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